Football + Flavor

Tackle Football's biggest night with a recipe round-up full of barrel-aged flavor!  

Distilled: Super Bowl Recipe Roundup

Celebrate Football’s Biggest Night With Barrel-Aged Flavor!
 Our guide to enjoying Football’s biggest night. There is no arguing that the Super Bowl is an entertainment bonanza.  Whether you are there for the game, the commercials, the performances, or let's be honest…the food - we've got a comprehensive guide to what you need to make the most of it!

Set the stage to watch the the Kansas City Chiefs attempt to cement their place in Super Bowl history with a back-to-back win against the San Francisco 49ers during Super Bowl LVII in Las Vegas. Of course, settle in for some of the best Super Bowl commercials (or at least the most expensive ones) and gear up to watch Usher rock his greatest hits during the Apple Music Super Bowl LVII Halftime Show. Take a front row seat for for Country Music’s Hall of Famer Reba McEntire to belt out what is sure to be an unforgettable version of the National Anthem, what we are sure will be an interesting rendition of America the Beautiful by Post Malone and Andra Day’s sure to be gorgeous rendition of “Lift Every Voice and Sing.” Oh yeah and there will be some football too.

Maybe you are Swiftie tuning into your first Super Bowl (no dads, brads or chads here…we are equal opportunity football and Taylor Swift fans here), or you just want to see David Beckham and Victoria Beckham join Jennifer Aniston in an Uber Eats commercial, or you really want to see if Travis Kelce takes the top spot as the Best Tight End in football history against his counterpart with the flowing locks, George Kittle. Maybe  you want to see Patrick Mahomes cement his place alongside the legendary quarterback GOATS, or you love the story of a former QB3 in Brock Purdy  taking the literal top spot on football's biggest stage.  Maybe you want to see who Usher surprises us with during the half-time show. Or maybe, you are just here for the fun of it all, and for many of us, that fun comes in the form of food and drinks, and as we say, there is no shame in that!

So, for the sake of this conversation let’s dig into what we love best about a game that embraces pure entertainment and celebrate with what we do and love the best: good food, good drinks and good company!

The Food: oh how we love football food, and we aren't alone. There is a reason the Super Bowl is considered America's "#2 Food Holiday," (second only to Thanksgiving, how's that for culinary competition). On Super Bowl night we apparently consume 1.25 billion chicken wings and 11.4 million pounds of chips!   Super Bowl centers around easy, shareable food that large crowds can enjoy, so for the big night we rely on our Pappy Van Winkle Bourbon Barrel-Aged Favorites:

The Flavors:

Pappy Van Winkle Bourbon Barrel Aged Pepper Sauce - the subtly sweet heat of Georgia grown Ghost Peppers, aged in Pappy Van Winkle Bourbon Barrels and infused with signature oaky, smoky rich heat is a perfect addition to a Super Bowl Menu. Think hot chicken wings, chili, Bloody Mary's, or just toss it on anything that needs an extra kick...we certainly do! 

 Pappy Van Winkle Bourbon Barrel-Aged Pure Maple Syrup & Pappy Van Winkle Bourbon Barrel-Aged Spicy Syrup

Add a surprising flavor twist to any marinade, craft cocktail or appetizer with the signature flavor of our two syrups - the classic, with the rich, buttery flavor of pure maple syrup highlighted by the iconic flavors of our Pappy Van Winkle Bourbon and the notes of vanilla, oak and charred sweetness. Kick things up with our Pappy Van Winkle Bourbon Barrel-Aged Spicy Syrup featuring a hint of that famous Pappy Van Winkle Bourbon Barrel-Aged ghost pepper mash. 

Pappy Van Winkle Bourbon Barrel Stave Smoking Chunks

If 10% of people use their grills on Super Bowl Sunday, let's make sure we are adding some extra flavor to what we are serving! These genuine staves from retired Pappy Van Winkle Bourbon Barrels will enhance your food with signature sweet, smoky flavor . 

The Recipes:

Chili, a traditional winter dish perfect for cozy nights watching football and easy to make in large batches - with the added flavors of our Pappy Van Winkle Bourbon Barrel-Aged Pepper Sauce and Syrup. Try these varieties for a guaranteed Touchdown of flavor. 
Red-Eye Chili

White Chicken Chili

Well, Super Bowl Sunday does call for a few certains. Someone at the party will ask what a field goal is, or what the penalty call for holding means. Someone will shush you during the commercials and someone else will google "who is Usher?" There will be debates over who is the GOAT and what it means to define a Super Bowl legacy. Swifties will debate whether or not Taylor will make it. The other certainty, there will be meat. Grilled preferably, and a massive amount of chicken wings will be served. If you want to ensure you are invited back next year, or your goal is to host the most flavorful Super Bowl Fiesta on the block - then these are the recipes full of signature Pappy Van Winkle Bourbon Barrel-Aged flavor for you:

Spicy Chicken Wings

Maple Glazed Sausage
Ok sausages marinated in our Pappy Van Winkle Bourbon Barrel-Aged Syrup is truly the easiest recipes - we are talking foolproof two ingredient easy, but take our advice and double up because these will go faster than Pachecho when he gets the ball.

Coffee Marinated Skirt Steak
If you want to impress someone without the necessary football or music knowledge - try this steak marinated in a dry rub using our Pappy Van Winkle Bourbon Barrel-Aged Coffee
Maple Glazed Pork Tenderloin
Simple Maple Marinade or Easy BBQ and Hot Sauce
Slather it on anything, grill it, and watch as everyone devours it as fast as everyone jumping on the Brock Purdy bandwagon. 

Need some easy appetizers to share, or the perfect addition to a Super Bowl Potluck, or maybe you just want to make sure you don't have to rely on stale nachos while you listen to everyone debate whether or not the refs are favoring the Niners or Chiefs Kingdom. 
Country Ham Biscuits with Maple Butter
Spicy Green Beans
Spicy Potato Salad

Fried Green Tomatoes 
Spicy Snack Mix

Hot Shrimp and Artichoke Bake
Goat Cheese and Spicy Maple Pecans

As deceptively easy but as surprisingly good as a trick play or a Quarterback sneak, this is another sneakily simple dish with the knockout flavor of 54 yard field goal attempt - goat cheese and pecans simmered in our Pappy Van Winkle Bourbon Barrel-Aged Spicy Syrup. You'll have a longer line than the bathrooms at Allegiant Stadium. 

Cocktails, of course.

 Kick-off the evening with a pre-game Old Fashioned. Arguably the most classic winter cocktail, make it simple and offer your guests an Old Fashioned Barold fashioned bar - all you need is our Pappy Van Winkle Bourbon Barrel-Aged Old Fashioned Mixer, our Orasella Cherries and of course we’ve got great glassware. If, however you'd like to cement your status as the GOAT host of Super Bowl - try a few of these craft cocktails with the infusion of Pappy Van Winkle Bourbon Barrel-Aged flavor. 

Maple Grapefruit Old Fashioned
Spicy Margarita

Spicy Kentucky Mule Kick

Old Sage Sour

In a night that will arguably elicit some strong responses (we hear you Niners and Chiefs fans) or commentary - (we hear you Swifties and anyone who forgot how catchy Usher's songs were) make sure the only thing that is sour during  the event - are the drinks. We've got a sour for all seasons, our Pappy Van Winkle Bourbon Barrel-Aged Kentucky Sour Mixer is as versatile as the offensive line on the field and as full of flavor as the side-line commentary. 

  A whiskey sour (or if you prefer another spirit during our sour mix is the most versatile mixer around and perfectly complements  Here are a few other stand out options for  Don’t have a dog in the fight but enjoy the festivities anyway - grab some festive napkins and pappy hour cups to make sure if things get a little rowdy as they do - you’ve got it covered.

Celebratory or Consolation Prize.

Whether your team takes home the coveted Lombardi trophy or you are left feeling the burn of missed hail mary, or you just like watching the game and enjoying the food and drinks (once again, we completely endorse this version of super bowl celebrations) let us recommend a few cigars for optimal game time enjoyment.

 Tradition Churchill:You are locked in and ready to watch the Niners and Chiefs battle it out. A game where defense will prevail or a missed field goal could change everything.  In a game where every inch counts and every down matters, the 60-90 minute smoke time promises a luxuriously long opportunity to dial it in. 

Barrel-Fermented Flying Pig: Half-time show. Enjoying the musical mash-up of Usher or sneaking out for a break from all of the first half chaos, our Limited Edition Flying Pig is a super, super bowl smoke. Featuring the signature Pappy Van Winkle Barrel-Fermented flavor, the signature shape of the Flying Pig actually resembles a football. Short and round, with a specialized pig-tail and a super suitable smoke time of around 60 minutes. 

  Tradition Robusto:   Just here for a good time. Perfectly suited for sociable celebration, end of game consolation, or halftime viewing. The Robusto is an easy cigar to smoke, and share, thanks to it's approachable size and smoke time of approximately 45 minutes. Smooth flavor and Grab a box to share the smooth flavor and enjoyable smoke with your fellow fans,  to highlight the ecstasy of victory, take the sting out of the agony of defeat, or simply enjoy the Super Bowl festivities.


Don't worry, we didn't forget about a Super Bowl sweet treat. This one happens to be as easy as whether or not to go for it on a 4th down (just kidding, it is way, way easier than that - we don't envy watching Coach Reid or Coach Shanahan make that call). Heading to a Super Bowl party and don't know what to bring? Hosting a Super Bowl party and don't want to spend extra hours baking? The solution is the same. Grab a tray and put out a selection of our famous Pappy Van Winkle Bourbon Barrel-Aged gourmet treats. Really, that's it. 

Pappy Van Winkle Bourbon Balls

Whether you are here for the football or the food - we've got everything you need to enjoy Super Bowl Sunday!
Carrie Van Winkle Greener, Co-Founder